Privacy Policy

1. Basic Information

This privacy policy is intended to inform the users of this website about the nature, scope and purpose of the collection and use of personal data by the website operator aurivus GmbH.

We are pleased about your visit to our website and your interest in our offers. We take your privacy very seriously and treat your personal data confidentially and in accordance with the statutory provisions. Since new technologies and the continuous development of this website may result in changes to this data protection declaration, we recommend that you read through the data protection declaration again at regular intervals.

This privacy policy is aligned with the EU General Data Protection Regulation (“GDPR”). Definitions of the terms used (e.g. “personal data” or “processing”) can be found in (Art. 4 DSGVO).

The responsible party within the meaning of the General Data Protection Regulation is:

aedificum digital GmbH
Aberlestr. 18 Rgb
81371 München


2. Collection and Processing of Access Data

We, the website operator or page provider, collect data about accesses to the website on the basis of our legitimate interest (see Art. 6 para. 1 lit. f. DSGVO) and store them as “server log files” on the website server. The following usage and meta/communication data is logged in this way:

– Visited website
– Time at the time of access
– Amount of data sent in bytes
– Source/reference from which you reached the page
– Browser used
– Operating system used
– IP address used

The server log files are generally stored for twelve months or less and then deleted. The data is stored for security reasons, e.g. to be able to clarify cases of abuse. If data must be retained for evidentiary reasons, it is exempt from deletion until the incident has been finally clarified.

3. Contacting

We process and store personal data such as first name, last name, IP address, e-mail address, city, postal code and other content information from the contact form with us. The user’s details may be stored in a customer relationship management system (“CRM system”) or comparable inquiry organization. The processing of the data entered in the contact form is thus based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO) or in the context of contractual/pre-contractual relations (Art.6 para. 1 lit. B DSGVO). You can revoke this consent at any time.

We delete the requests if they are no longer necessary. We review the necessity every two years. Furthermore, the legal archiving obligations apply.

4. Reach Measurement & Cookies

This website uses cookies for pseudonymized reach measurement, which are transmitted to the user’s browser either by our server or the server of a third party. Cookies are small files that are stored on your terminal device. Your browser accesses these files. The use of cookies increases the user-friendliness and security of this website.

Most of the cookies we use are so-called “session cookies”. These are automatically deleted after the end of your visit. In such a cookie, for example, a login status can be stored. Other cookies remain stored on your terminal device until you delete them.

If you do not want cookies to be stored on your end device for range measurement, you will be asked to deactivate the corresponding option in the system settings of your browser. Stored cookies can be deleted in the system settings of the browser. Note: It is not guaranteed that you will be able to access all functions of this website without restrictions if you make the corresponding settings.

5. Collection and Processing of Personal Data

The website operator collects, uses and discloses your personal data only if this is permitted by law or if you consent to the data collection. Personal data is any information that can be used to identify you and can be traced back to you – for example, your name, e-mail address and telephone number.

You can also visit this website without providing any personal information. However, in order to improve our online services, we store (without personal reference) your access data to this website. This access data includes, for example, the file you requested or the name of your Internet provider. By anonymizing the data, it is not possible to draw conclusions about your person.

We process data in the context of administrative tasks as well as organization of our operations, financial accounting and compliance with legal obligations, such as archiving. In this context, we process the same data that we process in the course of providing our contractual services. The processing bases are (Art. 6 para. 1 lit. c. DSGVO) and (Art. 6 para. 1 lit. f. DSGVO). Customers, interested parties, business partners and website visitors are affected by the processing. The purpose and our interest in the processing lies in the administration, financial accounting, office organization, archiving of data, i.e. tasks that serve the maintenance of our business activities, performance of our tasks and provision of our services. The deletion of data with regard to contractual services and contractual communication corresponds to the, with these processing activities mentioned.

6. Data Security

We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk.

The measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as access concerning them, input, disclosure, ensuring availability and their separation.

7. Duration of Storage of Personal Data

We process and store your personal data as long as it is necessary for the fulfillment of our contractual and legal obligations or otherwise the purposes pursued with the processing, i.e. for example for the duration of the entire business relationship (from the initiation, processing to the termination of a contract) as well as beyond that in accordance with the legal storage and documentation obligations. In this context, it is possible that personal data will be retained for the time during which claims can be asserted against our company and insofar as we are otherwise legally obligated to do so or legitimate business interests require this (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the above-mentioned purposes, it will be deleted or anonymized as a matter of principle and to the extent possible. For operational data (e.g. system logs, logs), shorter retention periods of twelve months or less apply in principle.

8. Plugins and Tools

Within our online offer, we use content or service offers of third-party providers on the basis of our legitimate interests, i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of (Art. 6 para. 1 lit. f. DSGVO), in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”).

This always requires that the third-party providers of this content are aware of the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is thus required for the display of this content. We endeavor to use only such content whose respective providers use the IP address only for the delivery of the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as be combined with such information from other sources.

Google Maps

This site uses the map service Google Maps via an API. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The processed data may include, in particular, IP addresses and location data of users, This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.

Google Maps is used in the interest of an attractive presentation and easy location of the places indicated by us on the website. This represents a legitimate interest within the meaning of (Art. 6 para. 1 lit. f DSGVO).

Privacy policy:

Google ReCaptcha

We integrate the function for the recognition of bots, e.g. for entries in online forms (“ReCaptcha”) of the provider Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Privacy policy:

Google Analytics

We use Google Analytics to analyze website usage. The data obtained from this is used to optimize our website as well as advertising measures.

Google Analytics is a web analytics service provided by Google, Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, United States). Google processes website usage data on our behalf and is contractually committed to measures to ensure the confidentiality of the processed data.

During your website visit, the following data is recorded, among others:

Pages viewed, Orders including sales and products ordered, The achievement of “website goals” (e.g. contact inquiries and newsletter registrations), your behavior on the pages (for example, clicks, scrolling behavior and dwell time), your approximate location (country and city), your IP address (in shortened form, so that no clear assignment is possible), technical information such as browser, Internet provider, terminal device and screen resolution, source of origin of your visit (i.e. via which website or which advertising medium you came to us).

This data is transferred to a Google server in the USA.

Google Analytics stores cookies in your web browser for a period of two years since your last visit. These cookies contain a randomly generated user ID with which you can be recognized during future website visits.

The recorded data is stored together with the randomly generated user ID, which enables the evaluation of pseudonymous user profiles. This user-related data is automatically deleted. Other data remains stored in aggregated form indefinitely.

If you do not agree with the collection, you can prevent it with the one-time installation of the browser add-on to disable Google Analytics.



We integrate the videos of the platform “YouTube” of the provider Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Only when the visitor gives his consent, the YouTube videos are loaded. As long as the visitor does not accept the consent, no YouTube cookies are set.

Privacy policy:

SSL or TLS encryption

In order to protect your data in the best possible way during transmission, the website operator uses SSL/TLS encryption. You can recognize such encrypted connections by the green padlock in front of the address line or by the prefix https:// in the page link in the address line of your browser. Unencrypted pages are marked by http://.

All data that you transmit to the website with the https prefix – for example, when making inquiries or logging in – cannot be read by third parties thanks to SSL/TLS encryption.


The website contains links to other websites (“external links”). These websites are subject to the liability of the respective site operators. No legal violations were apparent when the external links were linked. The provider has no influence on the current and future design of the linked pages. The permanent review of external links is not reasonable for the provider without concrete evidence of legal violations. If legal violations become known, the external links concerned will be deleted immediately.

9. Social Media

We have our own pages on various social media. Once you visit and interact with our pages on social media, we collect information from you. Please read the privacy policies of any social media you use to learn more about their privacy practices.

10. Newsletter Subscription

We offer a newsletter in which we inform you about current events and offers. If you would like to subscribe to the newsletter, you must provide a valid email address. If you subscribe to the newsletter, you agree to receive the newsletter and the explained procedures.

The newsletter is sent by the shipping service provider Mailchimp, a shipping platform of the provider The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Information about the privacy policy of the shipping service provider is available at:

When you sign up for the newsletter, we validate your email address using a double opt-in process. We then use your e-mail address to send you our newsletter at regular intervals. Your data will be stored on the servers of The Rocket Science Group, LLC in the USA. Information about the security policies of the shipping service provider in the area of collected data and infrastructure can be found at:

Based on the collected data in Mailchimp, we perform statistical surveys and analyses. Among other things, this involves analyzing whether you open the newsletter, which links you click on, etc. If you do not want any analysis by Mailchimp, you must unsubscribe from the newsletter.

Revocation and Cancellation

You can revoke your consent to receive the newsletter at any time and thus cancel the newsletter subscription. After your cancellation, your personal data will be deleted.

on the servers of The Rocket Science Group, LLC. This does not affect data that has been stored by us in the CRM system for other purposes. Your consent to the newsletter dispatch expires at the same time. At the end of each newsletter you will find the direct link to cancel.

11. Cooperation with Order Processor Strato

As with any connection to a web server, the server of our web hosting provider Strato AG in Berlin, logs and stores certain technical data. This data includes the IP address and the operating system of your device, the data, the access time, the type of browser and the browser request including the origin of the request (referrer). This is necessary for technical reasons in order to provide you with our website. Strato uses technical and organizational measures to protect this data from unauthorized access and does not pass it on to third parties. To the extent that we process personal data in the process, we do so based on our interest in providing you with the best possible user experience and ensuring the security and stability of our systems.

12. Rights of The User

As a user, you have the right to request free information about what personal data has been stored about you. You also have the right to have incorrect data corrected and to have your personal data processed restricted or deleted. If applicable, you may also exercise your right to data portability. If you believe that your data has been processed unlawfully, you may lodge a complaint with the competent supervisory authority. A list of data protection officers and their contact details can be found at the following link:

13. Deletion of Data

Unless your request conflicts with a legal obligation to retain data (e.g. data retention), you have a right to have your data deleted. Data stored by us will be deleted if it is no longer required for its intended purpose and there are no legal retention periods. If deletion cannot be carried out because the data is required for permissible legal purposes, data processing will be restricted. In this case, the data will be blocked and not processed for other purposes.